Xbox has been unveiled as the title sponsor for the PSA World Tour Finals 2023-24, which will bring the world’s best squash players to Bellevue, United States between June 18-22 for the final event of the season.
The Xbox PSA World Tour Finals will be held at the Boys and Girls Club Hidden Valley Field House in Bellevue and will feature the top eight male and female squash players on the planet.
To qualify, players must have won either the PSA World Championships, one of the eight Platinum-level PSA World Tour events, or secured a top eight berth on the PSA World Tour Finals Leaderboard, meaning only the very best squash players in the world will battle for honors in Bellevue.
Alongside title sponsorship, Xbox will also receive extensive branding on-site at the Boys and Girls Club Hidden Valley Field House as well as on the all-glass show court, which will be broadcast to millions of squash fans worldwide via PSA’s social media channels, linear TV partners and OTT platform, SQUASHTV.
“We are delighted that Xbox, a household name in the technology and video gaming industry, has decided to partner with one of the most prestigious events on the PSA World Tour,” said PSA Chief Commercial Officer Tommy Berden.
“The Xbox PSA World Tour Finals showcases the incredible skill, athleticism and captivating drama that professional squash has to offer and we’re thrilled to have Xbox on board for the season finale.”
The Xbox PSA World Tour Finals is a unique tournament, with players being split into two groups of four across both the men’s and women’s events. A round-robin, best-of-three games format is used in the group stage, with the top two from each group qualifying for the knockout semi-finals. The finals revert to the traditional best-of-five games format used in the majority of regular PSA World Tour events.
Tickets for the Xbox PSA World Tour Finals can be purchased here.
Live action from the Xbox PSA World Tour Finals will be streamed via SQUASHTV, while the semi-finals and finals will be shown by the PSA’s broadcast partners.
For more information on the Xbox PSA World Tour Finals, visit the tournament website or follow the PSA on Twitter, Facebook, Instagram, YouTube and TikTok.
